Business Development & Marketing

Karavan supports global companies seeking to establish Exports or have Local Presence/ operations/ production in emerging and advanced economies. Karavan with its local market knowledge; working relationships with local customers; understanding of local distribution channels will assist firms in business development and client acquisitions activities along with:

  • Solution offering and value proposition development
  • Market Positioning and Managerial approach towards the market
  • Lead generation to finalization of contracts
  • Trade facilitation and business negotiation enabling most favourable terms between buyers and sellers
  • Strategic vs Tactical Marketing Approach
  • Vertical and horizontal marketing
  • Geographic cluster marketing
  • Campaign development and implementation
  • Narrowcast activities to target prospects
  • High-touch, intimate and deep-touch points Farming-out tactics overseas
  • Keeping the strategic value in the geographic market.
Business Development Strategy
Broad Option For Growth
Ansoff Outline For Approaches To Growth
Marketing and Execution
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